Artisan food delivery service comes to London
Rob Ford, a Highgate entrepreneur is this week launching Tilia, a new home delivery service for the food lovers of London who prefer groceries which have been sourced only from artisan producers.
The premise for Tilia is very simple; food that has been reared then cut and moulded and kneaded and baked by artists in their field, or artisans, tastes so much better than the mass produced stuff but the foodies of London cannot always get to the great artisan grocers that reside in the city.
Mr Ford said that Londoners are a savvy lot as far as food is concerned and were very conscious of both ethical and health benefits and wanted to eat food that tasted great, and this is what led him to launch Tilia. He added that they were looking to provide a full range of artisan groceries that can be delivered to the door when the customer wants it.
Giving extra credibility to its cause, Tilia has an artisan supply network that includes Allens of Mayfair (Britain’s oldest butcher and favourite to the likes of Marco Pierre White, Nigella Lawson and Michel Roux Jnr), Belle Époque (one of the first true French patisseries in London) and Cheeses of Muswell Hill (as seen on Nigel Slater’s ‘Dish of the Day’ in November), to name but a few.
For anyone who likes just-baked artisan bread and pastry, fish so fresh it’s almost swimming, cheese to please a sophisticated board and perfectly aged beef from award-winning, free-range Scottish Highland cattle, it can all be brought to the door by booking Tilia deliveries at www.onlywithtilia.com. Happy eating!